sofasoda logo cannot be used on anything without our express authorization.The sofasoda logotype is an important expression of our brand identity. It should in no way be distorted or redrawn when applied to communications.
Follow these guidelines to ensure it always looks its best.
We give our logo room to breathe and stand out. Clear space around the logo is equal to the cap width of the S.
Composed of the stairs icon and logotype.
It should always considered as top priority.
Black in light mode, white in dark mode.
Used as secondary.
Black in light mode, white in dark mode.
Used in narrow spaces.
It should always shear ten degrees. Do not rotate it.
Usually used in complex backgrounds or as profile images on social media platforms.
It can sit on top of a black, white, earthy, or photo background.
When the width under 100px.
It can also be scale or cropped , but do not rotate.
We give our logo room to breathe and stand out. Clear space around the logo is equal to the cap width of the S.
Composed of the stairs icon and logotype.
It should always considered as top priority.
It should never be smaller than 70px in digital or 20mm in print.
Black one in light mode, white one in dark mode.
Used as secondary.
Black in light mode, white in dark mode.
Used in narrow spaces.
It should always shear ten degrees. Do not rotate it.
Usually used in complex backgrounds or as profile images on social media platforms. Our icon is a shorter version of our logo.
When the width under 100px.
It can also be scale or cropped , but do not rotate.
slope 10 degree is the main feature.
Our logos commonly appear on solid colours, Textures, and content. Proper contrast ensures logo readability.
width under 100px
100px
100px
100px
volume
Combination 1
Combination 2
Combination 1
Combination 2
Our logotype should never be used in white on top of any light colors. Additionally it shouldn’t be used with our secondary colors, or using the black one over the dark background.
Don'ts
Do not outline.
Do not use drop-shadows.
Do not rotate.
Do not distort proportions.
Do not shear or skew.
Do not apply graphic filters.
Do not alter letter spacing.
Do not use any of our secondary colors.
Do not use any of our light colors.
Do not use gradient.
Do not use as a mask or holding shape for imagery or graphics.
Do not use any off brand colors.